Success story

Thamm

Through this case study, we aim to redesign the Thamm Conference website to enhance user experience, provide seamless access to conference details, and ultimately increase engagement and participation.
About Thamm
The Thamm Conference targets a diverse audience, including scholars, policymakers, and industry professionals interested in labor migration between North Africa and Europe. Understanding their needs and expectations is crucial for the redesign.

The challenge

The primary pain point users face is the difficulty in finding relevant conference information. The current website lacks clear navigation and organized content, leading to frustration among users.
STRENGTH IN NUMBERS

Business impact

The redesign of the Thamm Conference website resulted in significant improvements: 1. Increased Engagement: Users can now easily access schedules, speaker information, and post-conference resources, leading to higher engagement. 2. Positive Feedback: Survey results indicate improved user satisfaction, with attendees praising the user-friendly design. 3. Enhanced Brand Image: The redesigned website reflects positively on the Thamm Conference’s professionalism and commitment to user experience. Through this project, we learned the importance of user research, clear navigation, and responsive design in creating an effective Website. This case study serves as a testament to the value of user-centered design in improving digital experiences.
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Conversion Rate Increase
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Conversion Rate Increase
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Conversion Rate Increase
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Conversion Rate Increase %

Conversion Rate Increase

Conversion Rate Increase %

Conversion Rate Increase

Conversion Rate Increase %

Conversion Rate Increase